Don't get frozen!
The Holiday Season is upon us, and we are partnering with Disney – the beloved family brand, around the much anticipated Frozen II.
A number of exclusive events and immersive activities were deployed in 11 of our destinations across continental Europe to celebrate the long-awaited release of the movie. Families and friends are invited to enter, explore and share special moments in the movie’s winter universe – an adventure zone full of unique attractions inspired by the journey of Elsa, Anna and their friends far beyond Arendelle!
Shopping Centres include Westfield Mall of Scandinavia (Sweden), Westfield Arkadia, Wroclavia (Poland), La Maquinista, Parquesur, Splau, Glòries (Spain), Fisketorvet (Denmark), Centrum Černý Most (Czech Republic), Donau Zentrum and Shopping City Süd (Austria).
In 2018, we worked with Disney on the occasion of Mickey’s 90th anniversary, inviting our visitors to discover and rediscover the Disney Magic through a series of unique events. This second-year collaboration demonstrates the Group’s ability to build long-lasting relationships with key brands and carry out our mission to Reinvent Being Together. We create extraordinary places where people can share memorable experiences, and we are constantly innovating to bring unique entertainment and live experiences to our visitors.
A number of exclusive events and immersive activities were deployed in 11 of our destinations across continental Europe to celebrate the long-awaited release of the movie. Families and friends are invited to enter, explore and share special moments in the movie’s winter universe – an adventure zone full of unique attractions inspired by the journey of Elsa, Anna and their friends far beyond Arendelle!
Shopping Centres include Westfield Mall of Scandinavia (Sweden), Westfield Arkadia, Wroclavia (Poland), La Maquinista, Parquesur, Splau, Glòries (Spain), Fisketorvet (Denmark), Centrum Černý Most (Czech Republic), Donau Zentrum and Shopping City Süd (Austria).
In 2018, we worked with Disney on the occasion of Mickey’s 90th anniversary, inviting our visitors to discover and rediscover the Disney Magic through a series of unique events. This second-year collaboration demonstrates the Group’s ability to build long-lasting relationships with key brands and carry out our mission to Reinvent Being Together. We create extraordinary places where people can share memorable experiences, and we are constantly innovating to bring unique entertainment and live experiences to our visitors.